Our promiss:

There is no second chance for a first impression. We measure first impressions.

Why ask questions, when you can measure directly in the brain of your customer. Where emotions rule the decision making process and where marketing is most effective.

Enabling your success

Why ask questions, when you can measure the brain

First impressions are all about emotions. So bypass the rational brain and tap directly into the emotional brain. Giving you the insight, strategy and tactics you need to stay ahead of your competition.

Finding new ways to understand how the brain makes decisions. We translate your questions into the right stimuli using our knowledge of the brain and human decision making processes. We provide you with the strategic and tactical game plan. We are your one-stop shop to success.


Read about our most recent projects and learn about our creativity to deliver solutions for your succes.


Sharing information and opinions about how your brain works on emotions and decisions.

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